Branding / Architecture / Editorial / B&W / Dec. 2015
For Rar Studio´s identity we focused essentially on the relation between man, nature and architecture and from the organity formed by these 3 concepts.
The idea was to create a clean and clear look, where the organic and human are represented by the typography. All the identity is based on a subtil relationship between the different parts of the stationary and its typography, creating a kind of editorial game, as if it were “editorial paging”. Black and White, to achieve the subtlety, a clean and bright look that the rar studio represents.